PROGRAMS

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PROGRAM 1: BRAND PACKAGING

Packages You as a Consumer Brand. Includes foundation building, marketplace positioning, and brand packaging, using our “6 Step Approach to Branding” and “6 Tools for Competitive Advantage.”We package so others will want to invest in you. Learn MORE

Leonard George Figurehead, Lead Inspirat
PROGRAM 2: BRAND MARKETING

Builds Interest Among Influencers Includes executing marketing campaigns that ensure your talent, expertise and services are CREDIBLE ENOUGH to resonate with current and potential customers, COMPELLING ENOUGH for consumers to engage, NEWSLY ENOUGH to generate media exposure, and TIMELY ENOUGH to easily be inserted into news of the day.

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PROGRAM 3: BRAND MANAGEMENT

What Do You Uniquely Offer Today’s Consumers?

Includes our '6 Tools for Competitive Advantage':

  1. Brand Strategy

  2. Brand Overview

  3. Brand Essence

  4. Brand Concept

  5. Brand Image

  6. Brand Content 

Leonard George Figurehead, Lead Inspirat
PROGRAM 4: RADIO INTERVIEWS

Do You Look & Speak the Part? 

Includes education & training with branding elements:

  • Hair, Make-Up & Wardrobe Do You Consistently Look the Part?

  • Media & Presentation Training Can You Talk the Talk?

  • Head Shots What Is Your First Impression?

  • Promotional Video Do You Have an Expert Reel?

  • Red Carpet Access Are You Walking Them?

  • Logo, Business Cards & Stationary Do You Have a Signature Trademark?

  • Websites & Blogs, Social Followers What Is Your Audience Reach?

  • Promotional Items Do You Have Audience Giveaways?

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PROGRAM 5: PRODUCT PLACEMENT

What Are Your Deliverables, Consumer Offerings?

  • Products?

  • Services?

  • Expertise?

  • Advice?

  • Books?

  • TV Series?

Leonard George Figurehead, Lead Inspirat
PROGRAM 6: GIFT GUIDES & REVIEWS

Are You Today’s News Headline?

  • Publicity & Promotion

  • Social Media Integration

  • Speaking Platforms & Tours

  • Publishing & Book Tours

  • TV/Radio Show Production Deals

Read MORE on 6 Tools for Competitive Advantage ...